Sarah Perez

Sarah Perez
Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. CrunchBase profile →

Featured Picks from Sarah Perez


Latest from Sarah Perez

  • So Much For Bouncer: New Android Malware Uses Facebook To Spread

    So Much For Bouncer: New Android Malware Uses Facebook To Spread

    Even though Google recently introduced a malware-blocking system called Bouncer to keep the Android Market safe from malicious software, crafty spammers and fraudsters are still managing to find ways around the restrictions to get their software onto users’ phones. The latest example? A malware program disguised, innocuously, as an Android app called “any_name.apk.” And… Read More

  • Snackr For iPhone Is A “Pandora For News”

    Snackr For iPhone Is A “Pandora For News”

    Snackr (no, not that Snackr!), is a new iPhone application that delivers personalized audio news in bite-sized chunks for listening to while on the go. The app offers you a “5 minute snack” of the current headlines, as well as audio streams by category, including topics like business, entertainment, tech and startups, “top news,”  and others. But Snackr also has… Read More

  • Popset Makes Group Photo-Sharing Easy, Export To Facebook Even Easier

    Popset Makes Group Photo-Sharing Easy, Export To Facebook Even Easier

    Popset, a new mobile app from the current Winter 2012 batch of Y Combinator startups, is a way for groups of friends to privately share photos. Oh what, you’ve heard that one before? Yes, it’s true – mobile photo-sharing is a crowded space. However, there hasn’t been a de facto leader established in the particular category Popset is after: sharing photos in private… Read More

  • InstaMatch Turns Instagram Into A Game

    InstaMatch Turns Instagram Into A Game

    Tiny Hearts, the Toronto-based studio behind Pocket Zoo, a top 50 iOS app (and one of my kid’s personal favorites), has just released a new title that turns Instagram into a game. The new app is called InstaMatch, and it’s a modernized take on the classic memory matching game. In InstaMatch, instead of using images of duplicate items, the photos users match up come from Instagram. Read More

  • White House Unveils Plans For Consumer Privacy Bill Of Rights

    White House Unveils Plans For Consumer Privacy Bill Of Rights

    The Obama administration has announced that it will work with Congress on a new series of consumer protections dubbed a “Privacy Bill of Rights” that will detail how Internet companies can handle and use consumers’ personal data. According to the statement from The White House, consumers should have a right to control how their personal information is handled so that… Read More

  • Here’s What “Post-PC” Looks Like: Over Half Of Info Workers Use 3 Or More Devices

    Here’s What “Post-PC” Looks Like: Over Half Of Info Workers Use 3 Or More Devices

    We’re on post-PC watch here lately, tracking the many warning signs that we’ve crossed the imaginary line separating PC’s heyday from that of a new landscape scattered with multiple mobile devices; it’s a place where the traditional desktop and laptop computer is seeing decreasing importance. That’s why this new Forrester report on mobile devices in the… Read More

  • Geolocation’s Potential Heats Up With Geoloqi’s Battery-Saving Tech

    Geolocation’s Potential Heats Up With Geoloqi’s Battery-Saving Tech

    Geoloqi, a name you may know because of the mobile app that once provided automatic Foursquare check-ins and geofenced reminders, is today launching its next-generation location platform as an SDK. Although previously available in API format for developers’ use, the new iOS and Android SDK makes it even easier for developers to drop in location services into their apps, whether those… Read More

  • Don’t Just Pin It, Buy It: Pinterest Rival Fancy Figures Out Social Commerce

    Don’t Just Pin It, Buy It: Pinterest Rival Fancy Figures Out Social Commerce

    Amid the increased speculation surrounding Silicon Valley darling Pinterest’s forthcoming revenue model, competitor Fancy, a social photo-clipping service popular among the style-conscious set, has been quietly working on revenue ideas of its own. Previously, the service was doling out coupon code to users who “fancy’d” images belonging to specific merchants, but… Read More

  • Clothes Horse Wants To Solve The Biggest Problem With Online Shopping: Finding Clothes That Fit

    Clothes Horse Wants To Solve The Biggest Problem With Online Shopping: Finding Clothes That Fit

    Clothes Horse, a fashion technology company based out of New York, is publicly launching its platform today in an attempt to address one of the biggest challenges facing online shoppers: buying clothes that fit. Through the use of a customizable widget that merchants add to their own websites, Clothes Horse can determine within just 30 seconds how the retailers’ items will fit any… Read More

  • New From The Makers Of Nosh: NoshList, A Free Waitlisting App For Restaurants

    New From The Makers Of Nosh: NoshList, A Free Waitlisting App For Restaurants

    Firespotter Labs, makers of the food photo-sharing app Nosh (and more recently, the hilarious spoof app Jotly), is launching its latest creation today called NoshList, a new waitlisting application for restaurants. The app, designed for the iPad, ties into to the company’s consumer-facing Nosh mobile app, which allows users to rate and review restaurants and dishes from their mobile phones. Read More

  • Retickr Raises $1.5M For A Social News Reader That Learns What You Like

    Retickr Raises $1.5M For A Social News Reader That Learns What You Like

    Retickr, a social news reader application for Mac OS X, received a big update today, as well as a new round of funding. The startup just closed its Series A of $1.5 million led by the Lamp Post Group, the investors who had previously put $150,000 into the company’s seed round. The app, which combines RSS, social networking updates and news, is not your standard feed reader, but… Read More

  • Want To Track Who Read Your Email? ToutApp’s Salesforce Integration Goes Live

    Want To Track Who Read Your Email? ToutApp’s Salesforce Integration Goes Live

    ToutApp, the email productivity app that emerged as part of the 500Startups Summer Accelerator program last year, is rolling out a new feature that will let users track their emails right from within Salesforce. With the update, users will be able to see who viewed their emails, when they were viewed, where they were viewed, what the recipient clicked on, and how long they read the… Read More

  • To Modernize The Checkbook, Zipmark Launches Developer Platform For Mobile Payments

    To Modernize The Checkbook, Zipmark Launches Developer Platform For Mobile Payments

    Following its recent raise of $2 million in seed funding, the still invite-only mobile payments startup Zipmark is today announcing the launch of its developer program and API. The New York-based company, founded in 2010 by Citigroup alum Jay Bhattacharya and CTO Jake Howerton, leverages the existing check processing network to allow users to avoid credit card fees while also eliminating the… Read More

  • To Lock Down Mobile Apps, Cenzic Launches New App Testing Tools

    To Lock Down Mobile Apps, Cenzic Launches New App Testing Tools

    Software and SaaS security company Cenzic is today launching a new security product for mobile application developers which will allow for the testing of mobile apps on any platform – iOS, Android, J2ME, and more. The product will be the first that can test products without requiring developers to submit the source code, as all the testing is done through the cloud, while the app is… Read More

  • For Some Developers, Amazon Appstore Now Brings In More Money

    For Some Developers, Amazon Appstore Now Brings In More Money

    In the latest monthly report from app analytics firm Distimo, the company delved into the revenue generating possibilites for apps sold through both Google’s Android Market and the Amazon Appstore. Looking at the top 110 apps available in both marketplaces, Distimo found some surprising data: 42 of those top apps made more money on Amazon’s store than in the more widely… Read More

  • Australian Ride-Sharing Marketplace Jayride.com Grabs $400K In Angel Funding

    Australian Ride-Sharing Marketplace Jayride.com Grabs $400K In Angel Funding

    Australian-based travel marketplace Jayride.com has lined up $400,000 AUD in seed funding for its ride-sharing service, which also aggregates transportation data. The angel funding was led by Andrey Shirben, one of the first investors in Kenshoo, a digital marketing software company. In addition to helping in the financing, Shirben will also bring his digital marketing expertise to assist… Read More

  • What On Earth Is Google Doing With Orkut?

    What On Earth Is Google Doing With Orkut?

    Just spotted in Orkut, Google’s also-ran social networking site: a new Google+ badge, one of the first integrations between the two services. Orkut members who also have a Google+ account are now being rewarded in the form of a badge reading “Google+ user,” which they can choose to make visible on their Orkut profile. No, it’s not a big deal in terms of the feature… Read More

  • More Smartphones, More Risk: Mobilisafe Targets SMB’s With New Security Solution (Invites)

    More Smartphones, More Risk: Mobilisafe Targets SMB’s With New Security Solution (Invites)

    Mobilisafe, the stealthy Seattle-based mobile security startup with $1.2 million in funding from Madrona Venture Group and Trilogy Equity Partnership, is opening up access to its private beta program today (invite link below) for a handful of TechCrunch readers. In addition, the company is revealing new insights it gained during its private beta period related to the penetration of mobile… Read More

  • Forkly 2.0 Puts Your Taste Graph To Use With New, Personalized Recommendations

    Forkly 2.0 Puts Your Taste Graph To Use With New, Personalized Recommendations

    Forkly, the food rating app from Brightkite founders Brady Becker and Martin May, just launched a major update dubbed “Forkly 2.0.” Along with a user interface overhaul which features a faster feed, bigger photos and an upgraded user profile design, the app update also includes improved menus and a “Discover” function to offer better, personalized recommendations. Read More

  • Lucky Sort Grabs Half A Million For Big Data Visualization On Web & iPad

    Lucky Sort Grabs Half A Million For Big Data Visualization On Web & iPad

    How would you like to crunch your way through big data on your iPad? That’s one of the many promises of Lucky Sort, the stealthy new Portland, Oregon-based startup building a visualization and navigation engine called TopicWatch meant for discovering patterns in live data streams. The company just raised a half-million seed round from Neu Venture Capital, Invite Investments (founders… Read More