Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software.
How do you market a hot new TV show without the benefit of commercial space that you can fill with network promos? Just ask Netflix. The company has come up with a number of clever marketing stunts to get the word out about the upcoming premiere of Arrested Development ranging from Easter eggs on Netflix.com to this month’s live frozen banana stand in New York, which was visited by hundreds. It… → Read More
A handwritten note is becoming a lost art in the age of email, Facebook, SMS, and more messaging apps than you can count. But if anything, that rarity has only led to increase its value and perceived thoughtfulness, even as our penmanship skills decline. Today, a startup called Postable is bringing back the “handwritten” note with a service that allows you to type in handwriting fonts, then print… → Read More