Scrappy Cloud-Hosted Emailer Mailjet Raises $3.3 Million

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Cloud emailing service Mailjet, which competes with more established outfits like  SendGridPostmarkMailChimp and Mailgun, has raised $3.3 million from Alven Capital and private investors, the company is announcing today. Previously, Mailjet had just $300,000 from e-Founders on hand to finance its operations.

Mailjet, for background, targets businesses needing to buy or rent SMTP servers, by offering a cloud-hosted solution. The emails sent out through the service are tracked via special links and transparent images that inform Mailjet’s customers how many times the email was displayed, among other things. The company was also one of the first in its space to add a mobile application which allows its customers to track email opens and clicks while on the go.

Central to the platform is a simplified approach, the company believes, which is aiming to take what had previously been a more complicated process and make it accessible to all. The mobile applications are just a part of that.

“Our team is focusing on the user experience. It’s our passion: to provide a simple and intuitive interface. We couple this with a powerful and flexible API, for both developers and large accounts,” said Julien Tartarin, Mailjet CEO, in a prepared statement.

The company, based in France, recently went global, with the opening of offices in San Francisco, London, Berlin and Madrid. Over the past 18 months, the company says it has grown its customer based to 10,000, which is up from 3,000+ in December 2011, but still the same number that was being publicly reported this April. However, some of its customers are well-known, especially in the web startup space. In addition to MIT, Mailjet also powers emails for Overblog, Tuto, Fotolia, TextMaster, Alittlemarket, and others.

The additional funding will help Mailjet continue commercial development of its product for two more years, and in growing its team internationally.