Mogul iPad Stand Makes Square An Elegant Option At Point-Of-Sale

Jordan Crook

Jordan Crook studied English Literature at New York University before entering the tech space. Prior to joining TechCrunch, Crook dabbled in mobile marketing and mobile apps as well as doing device reviews for MobileMarketer and MobileBurn. Crook is fascinated with alternative energy production and greentech. She is now a writer for CrunchGear. Hello → Learn More

Monday, March 12th, 2012
mogulmain

I usually trash any email that comes my way pitching an iPad case and/or stand. Sorry, but there are just so many of them that they really need to stand out. The Mogul, a Kickstarter project, certainly stands out and just so happens to solve a bit of a pain point, too.

See, the Mogul isn’t your average iPad stand. It’s actually meant to be used as a point-of-sale module in conjunction with Square and (yep, you guessed it) the iPad.

Ever since launching, Square has been picked up by companies of all shapes and sizes, as the add-on snaps seamlessly into anything with a standard 3.5mm headphone jack. Square on the iPad tends to be the most pleasurable experience in a POS situation, except for one small problem.

No one wants to hand a $500+ piece of gadgetry back and forth to customers. It just takes one greedy customer hauling ass out of the store, iPad in hand, to learn that lesson the hard way. The Mogul solves that problem elegantly.

Made of aluminum, the Mogul holds your iPad in either portrait or landscape and easily tilts back and forth to face either the cashier or the customer. Of course, this solves the problem of having iPads stolen out of stores, but I think it extends beyond that.

We’re living in the future. These days you can walk into a Burger King and check out an electronic menu on massive LCD displays, or you can tap your phone on a register at Jack In The Box to buy some fries. Times are a’changin. That said, seeing a line of Mogul + iPad combos in a check-out section would get me excited to be in such a forward-thinking, technologically advanced store.

Unfortunately, this Kickstarter project only has a few short hours left, so if you actually want to see it in stores like I do, take the time to share this post and/or pledge here.


Company: Kickstarter
Website: kickstarter.com
Launch Date: April 2009
Funding: $10M

Kickstarter is the world’s largest funding platform for creative projects. Every week, tens of thousands of people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, games, fashion, food, publishing, and other creative fields. Since its launch on April 28th, 2009, more than two million people have pledged more than $300 million to projects by creators who always maintain full ownership and complete creative control of their work.

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Company: Square
Website: squareup.com
Launch Date: February 2009
Funding: $341M

Square is making commerce easy for everyone. Starting with a free credit card reader for the iPhone, iPad, and Android devices, Square Reader allows anyone to accept credit cards anywhere, anytime, for a low transaction rate of 2.75 percent per swipe, with no hidden fees. Square Register serves as a full point-of-sale system for businesses to accept payments, manage items, and share menu and location information. Square Wallet, available in the US, is the most seamless way to pay,...

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