Mary Meeker gave her annual slide presentation at the Web 2.0 Summit today. The standout slides for me are the ones which track the breakout growth of the mobile web, a trend she was focused on last year and has continued to track closely. Mobile just keeps on ramping up growth. I’ve pulled out five of her slides which illustrate this trend.
For certain large Internet services, mobile already represents a majority of traffic. For Pandora, 65 percent of traffic comes from mobile, while Twitter gets 55 percent from mobile. Facebook, meanwhile, is only at 33 percent mobile (a percentage it expects to increase dramatically).
Mobile sales is also becoming a serious driver of e-commerce. eBay’s gross mobile sales is already at $4 billion, PayPal is doing another $3 billion in mobile transactions, Amazon is at an estimated $2 billion, and Square is already at $1 billion in gross mobile sales volume going over its system (an incredible 20,000 percent year-over-year growth rate).
Mobile search is up fourfold in the past year, while mobile app and advertising revenues combined is growing at a 153 percent compound annual rate since 2008. In the past four years mobile apps and advertising has gone from a $700 million market to an estimated $12 billion market this year.
Of course much of this growth is being driven by two mobile platforms, iPhone and Android. It’s really a two-horse race. With tablets, however, the two horse race is between iPad and Kindle.
Mary Meeker has joined the Kleiner Perkins Caufield & Byers as a partner. Previously she joined Morgan Stanley in 1991 as the Firm’s PC Software/Hardware & New Media analyst. Earlier, she served as a Technology Research Analyst at Cowen and at Solomon Brothers. She received an MBA in Finance from Cornell University in Ithaca, New York (1986), and a BA in psychology from DePauw University, in Greencastle, Indiana (1981) . Meeker’s work has been recognized in various Wall Street Analyst...
Pandora Radio is an internet radio service, recommendation service, and the custodian of the Music Genome Project. Users enter a song or artist that they enjoy, and the service responds by playing selections that are musically similar. Users provide feedback on approval or disapproval of individual songs, which Pandora takes into account for future selections. While listening, users are offered the ability to buy the songs or albums at various online retailers. As part of the Music Genome Project, over...
Twitter, founded by Jack Dorsey, Biz Stone, and Evan Williams in March 2006 (launched publicly in July 2006), is a social networking and micro-blogging service that allows users to post updates 140 characters long. Twitter “is a real-time information network that connects [users] to the latest stories, ideas, opinions, and news.” The service can be accessed through a variety of methods, including Twitter’s website; text messaging; instant messaging; and third-party desktop, mobile, and web applications. Twitter is currently available in...
Square is a revolutionary service that enables anyone to accept credit cards anywhere. Square offers an easy to use, free credit card reader that plugs into a phone or iPad. It’s simple to sign up. There are no extra equipment, complicated contracts, monthly fees or merchant account required. Co-founded by Jim McKelvey and Jack Dorsey in 2009, the company is headquartered in San Francisco with additional offices in Saint Louis and New York City.
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