Clear Channel And LivingSocial Team Up To Bring Daily Deals To Radio

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Media company Clear Channel Radio and daily deals service LivingSocial are today announcing an agreement that names LivingSocial as the sole daily deal provider for over 500 Clear Channel-owned radio stations across 90 cities in the U.S. The agreement marks LivingSocial’s expansion from an online and mobile platform to one that now serves listeners, specifically the 80 million listeners per week that Clear Channel can provide.

Throughout the day, local radio station personalities and DJ’s will describe the current LivingSocial deal to their audience, based on the market the station serves. The deal will also be posted to Clear Channel Radio station websites.

In addition, the companies state that other LivingSocial offerings, including LivingSocial Escapes and Adventures (its travel and events arms, respectively), will be featured across other Clear Channel platforms.¬†LivingSocial also offers family friendly activities via LivingSocial Families and time-limited LivingSocial Instant Deals. These too, will likely be spread via Clear Channel’s support, although there were no specifics as to where or how the various deals would be promoted.

LivingSocial now has over 46 million members in over 603 daily deal markets. Clear Channel Radio, meanwhile, serves 237 million monthly listeners in 150 cities through 850 owned radio stations. Clear Channel content can be heard on virtually any platform, including AM/FM, HD digital radio, Sirius/XM and even online via its new venture iHeartRadio.com, a streaming radio service. iHeartRadio is also available in app format for iPad, iPhone, Android, Windows Phone and BlackBerry.