Mobile app startup Thrutu is bringing its in-call multitasking app to iPhone today. Thrutu’s Android app, which was launched four months ago, has already seen 250,000 app downloads.
Thrutu, which is a division of Sequoia-backed Metaswitch Networks, allows users instantly to share photos, location, contact information and more at the same time as users are engaged in phone conversations on their phone. To access Thrutu, iPhone users can open the app and call any of their contacts (or Thrutu will start automatically when the phone receives an incoming call from a Thrutu user). You can then choose to share your location live on a map, snap and share a photo, send contact information and more.
Thrutu is similar in some ways to Innobell, which adds another layer of apps on top of chat by allowing users to add and share maps to chats, YouTube videos, games and more.