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  • Why Google+ Looks Good: Original Macintosh Team Member Andy Hertzfeld

    Mg Siegler

    MG Siegler is a general partner at Google Ventures and a columnist for TechCrunch, where he has been writing since 2009. Previously, MG was a general partner at CrunchFund. And before TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked... → Learn More

    Tuesday, June 28th, 2011

    When I sat down last week with Google’s Vic Gundotra and Bradley Horowitz to get a tour of Google+, the new social project they rolled out today, my immediate reaction made them extremely happy. I told them that it looks great — Circles in particular — it was almost as if it wasn’t a Google product! That made them laugh. Then Horowitz let something slip.

    “It’s Andy Hertzfeld, the original Mac guy,” he said.

    Aha!

    Hertzfeld, who has been working at Google since 2005, is indeed the one we can thank for the better-looking interface on Google+, as he’s the design lead on the project. You’ll likely recognize his name from his time spent at Apple (1979 – 1984) where he was a key designer for the original Macintosh software team.

    Steven Levy details more about this in Hertzfeld’s new role in a great, in-depth report on the making of Google+ (which was, as we reported many months ago, codenamed “Emerald Sea”) done while researching for his new book, In The Plex:

    With colorful animations, drag-and-drop magic, and whimsical interface touches, Circles looks more like a classic Apple program than the typically bland Google app. That’s no surprise since the key interface designer was legendary software artist Andy Hertzfeld.

    Levy reports that with Emerald Sea (again, now Google+), Hertzfeld was given free reign to “flex his creative muscles” for the first time within Google. While traditionally, Google CEO and co-founder Larry Page has been opposed to lavish designs because he’s obsessed with product speed, he signed off on Hertzfeld’s work. “Maybe Apple’s resurgence had a little bit to do with is,” Hertzfeld tells Levy.

    [image via attached]

    Product: Google+
    Website: plus.google.com
    Company Google

    A Google project headed by Vic Gundotra and Bradley Horowitz, Google+ is designed to be the social extension of Google. Its features focus on making online sharing easy for users. “Circles,” think social circles, akin to Facebook’s lists. “Sandbar,” a user-unifying toolbar. “Sparks,” a search engine for sharing content between users. “Messenger,” a group messaging app that allows users to share with certain “Circles.” “Hangouts,” group video chatting designed to allow up to 10 users video chat at once. Each Google+ user can replace his...

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    Company: Apple
    Website: apple.com
    Launch Date: April 1, 1976
    IPO: NASDAQ:AAPL

    Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apple’s product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook Air) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod, the...

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