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CrowdStar's New iOS Game Top Girl Sees One Million Downloads in 10 Days

Leena Rao

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Leena Rao is currently a Senior Editor for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

Monday, June 27th, 2011
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Social gaming company CrowdStar has hit a milestone today, passing one million downloads of its recently launched iOS game Top Girl in 10 days.

Top Girl is a female-focused mobile role-playing game that allows players to create a fashionable avatar and then climb up the fashion social ladder, collecting money by doing modeling jobs, buying new outfits, and going to clubs. The app is free to play but charges users for virtual goods.

CrowdStar says that Top Girl has also became one of the top-grossing games in the App Store and is currently one of the top three grossing games, over Angry Birds. As I wrote above, Top Girl makes money exclusively from virtual goods.

To keep the download stat in perspective, Angry Birds Rio hit 10 million mobile downloads in 10 days.

Crunchbase

Company: CrowdStar
Website: crowdstar.com
Launch Date: 2008
Funding: $34.5M

CrowdStar is a global leader in social gaming attracting tens of millions of users every month to play hits like It Girl, Mighty Pirates, Happy Aquarium, Happy Pets, Happy Island and Top Girl.

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