Qwiki's Mapolicious iPad App Hits iTunes

Erick Schonfeld

Erick Schonfeld is a technology journalist and the executive producer of DEMO. He is also a partner at bMuse, a product incubator in New York City. Schonfeld is the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily... → Learn More

Wednesday, April 20th, 2011

A couple weeks ago, Qwiki CEO Doug Imbruce came by my office to talk about his new iPad app (watch video below), but he wasn’t quite ready to show it. This morning it finally hit iTunes, where you can download it for free.

In many ways, Qwiki was made for the iPad because it is like a visual Wikipedia. Even when the startup won TechCrunch Disrupt last September, it was already working on an iPad version of its multimedia search/information consumption service. It is so much better on the iPad, where the narrated animations come to life and become swipeable. But the best part of the new app are the maps. You can see any entries pinned on a map for any location, or find places near you that have Qwikis.

When you are done watching, you can share the Qwiki via email, Twitter, or Facebook. It also suggests related Qwikis, and links to more information and images on Wikipedia, Google, Fotopedia, and YouTube. As Qwiki expands the data sources it pulls from to create its automated info-animations, it is not too hard to imagine how Qwiki can move well beyond the Wikipedia-based entries which dominat eteh service today.

Company: Qwiki
Website: qwiki.com
Launch Date: October 2009
Funding: $10.5M

Qwiki is an industry leader in automated video production. Most recently, Qwiki released an iPhone app that automatically turns the pictures and videos from a user’s camera roll into brief, beautiful movies to share. The company’s initial product, an iPad application that created video summaries of over 3 million search terms, was downloaded more than 3 million times and named by Apple as the best Search and Reference application of 2011. After integrating this technology in the Bing Search...

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Product: iPad
Website: apple.com
Company Apple

The Apple iPad, formerly referred to as the Apple Tablet, is a touch-pad tablet computer announced in January 2010, and released in April 2010. It has internet capabilities running on either WiFi or 3G, and offers an optional dock with a full size mechanical keyboard. The iPad is a line of tablet computers designed, developed and marketed by Apple Inc. primarily as a platform for audio-visual media including books, periodicals, movies, music, games, and web content. Its size and...

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