• +Like Browser Extension Pretty Much Eliminates The Need For Google +1

    Thursday, March 31st, 2011

    Alexia Tsotsis is the co-editor of TechCrunch. She attended the University of Southern California in Los Angeles, CA, majoring in Writing and Art, and moved to New York City shortly after graduation to work in the Media industry. After four years of living in New York and attending courses at New York University, she returned to Los Angeles in... → Learn More

    Google launched the +1 feature of its social layer yesterday and if you’re like most tech journalists you probably likened the move to attaching a Facebook Like button to Google search results.

    Well now someone has gone and done exactly that, no joke. Meet +Like, a Firefox, Safari and Chrome extension that lets you see how many people have liked a specific Google search result on Facebook as well as which of your Facebook Friends have recommended a specific piece of content, whether or not that action took place on Google search.

    When you “like” something on +Like it gets posted on Facebook as well so you can share content you’re into with your social graph, sort of like what Google is trying to attempt with its Google Profile revamp and +1.

    Said creator Koby Menachemi, “We built this extension after reading about +1 on TC . We couldn’t understand why [it's] not just putting the two things together (Google searches + Facebook’s Likes).” It took Menachemi and co-founder Shmueli Ahdut 3-4 hours using their own Crossrider framework to make the cross-browser extension.

    Now Google +1 has key advantage over Google +Like in that you can also use +1 to like Google ads (and presumably monetize them). But seriously if I was Google, +Like would have me shaking in my boots.

    Company: Facebook
    Website: facebook.com
    Launch Date: February 1, 2004
    IPO: NASDAQ:FB

    Facebook is the world’s largest social network, with over 845 million monthly active users. Facebook was founded by Mark Zuckerberg in February 2004, initially as an exclusive network for Harvard students. It was a huge hit: in 2 weeks, half of the schools in the Boston area began demanding a Facebook network. Zuckerberg immediately recruited his friends Dustin Moskovitz, Chris Hughes, and Eduardo Saverin to help build Facebook, and within four months, Facebook added 30 more college networks. The original...

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