• Windows Live Outsources Blogging, Migrating 30 Million Users To WordPress.com

    Jason Kincaid

    Jason Kincaid worked as a writer for TechCrunch from April 2008 through 2012. He grew up in Danville, California and later relocated to UCLA in Los Angeles, California, where he studied biology with a minor in ‘Society and Genetics’. You can reach him at jkincaid@gmail.com → Learn More

    Monday, September 27th, 2010


    Back in 2006, we covered the launch of Windows Live Spaces, a blogging service for Windows Live users. Today the service is headed in a new direction: Microsoft has teamed with Automattic, the company behind WordPress.com, to transition its users over to the popular hosted blogging platform. The news was just announced at TechCrunch Disrupt by Dharmesh Mehta, Director of Product Management for Windows Live and Toni Schneider, CEO of Automattic.

    Microsoft says that it decided that instead of building its own competing blogging service, it should go with WordPress’s fleshed-out feature set, which has 26 million users and powers over 8.5% of sites across the web. Users will be migrated through a process that preserves all of their content, and will automatically redirect visitors who head to their existing Microsoft Live Spaces sites.

    Users will have a few choices when they hit the transition page: in addition to transferring their content to WordPress, they can also opt to download and store it locally, delete it entirely, or put off their decision for a while). But Microsoft is going to be killing off the existing Spaces product in six months, so they users won’t be able to put off the decision indefinitely. When Live users go to establish a new blog, they’ll be directed to a WordPress signup screen.

    Schneider says that this isn’t a financial deal.

    Another feature launching as part of the partnership is the ability to connect WordPress.com blogs to Microsoft’s Windows Live Messenger. The feature is pretty straightforward: publish a new post on your WordPress blog, and Messenger will send notifications to your friends’ feeds.


    Continuing live coverage can be found at our day one omnibus post. Don’t forget to tag your disrupt-related posts and media with #tcdisrupt!

    Company: Automattic
    Website: automattic.com
    Launch Date: July 1, 2005
    Funding: $30.6M

    Automattic is the company behind WordPress.com, the simplest, most secure way to start web-publishing immediately on the open source WordPress platform. They also make Jetpack for WordPress, which bundles a number of social improvements to the WordPress core software as a single plugin. Automattic offers a number of products, like VaultPress and Akismet, on a freemium model so anyone can use them for free, and later have the choice to pay extra for premium features. Automattic has over 150 employees, including...

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    Company: Microsoft
    Website: microsoft.com
    Launch Date: April 4, 1974
    IPO: NASDAQ:MSFT

    Microsoft, founded in 1975 by Bill Gates and Paul Allen, is a veteran software company, best known for its Microsoft Windows operating system and the Microsoft Office suite of productivity software. Starting in 1980 Microsoft formed a partnership with IBM allowing Microsoft to sell its software package with the computers IBM manufactured. Microsoft is widely used by professionals worldwide and largely dominates the American corporate market. Additionally, the company has ventured into hardware with consumer products such as the Zune and...

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    Product: WordPress.com
    Website: wordpress.com
    Company Automattic

    WordPress.com offers a popular and free blogging platform which competes with Google’s Blogger and Six Apart’s TypePad. WordPress.com is a version of the open-source WordPress package hosted and maintained by Automattic. TechCrunch, Giga Omni Media and other prominent technology blog networks use WordPress.com’s VIP program.

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