Online analytics firm comScore has released its latest batch of data, and this month’s results show that Twitter is still exhibiting strong growth. According to comScore’s numbers Twitter grew from 83.8M unique vistors in April to 90.2M in May worldwide — an increase of 7.6%. By comparison, there was 5.5% growth between March, when Twitter had 79.4M, and April’s 83.8M. To give some perspective, a year ago comScore showed that Twitter had 37.3M million uniques.
It’s important to note that these numbers aren’t necessarily a good measure of the total number of people people using Twitter’s platform (it only includes data for people who have been to Twitter.com, and not any applications that access Twitter through the API). And last week Twitter COO Dick Costolo shared the company’s internal stats, which show that Twitter gets 190 million visitors per month, and 65 million tweets a day. One other caveat: not everyone who visits Twitter.com is actually tweeting (some people are just using the service passively).
Still, while there’s obviously a discrepancy between the numbers, comScore data can be used to track the growth trend. And after a lull in the winter, it’s clear that Twitter is back on track.
Twitter, founded by Jack Dorsey, Biz Stone, and Evan Williams in March 2006 (launched publicly in July 2006), is a social networking and micro-blogging service that allows users to post updates 140 characters long. Twitter “is a real-time information network that connects [users] to the latest stories, ideas, opinions, and news.” The service can be accessed through a variety of methods, including Twitter’s website; text messaging; instant messaging; and third-party desktop, mobile, and web applications. Twitter is currently available in...
“comScore is a global Internet information provider to which leading companies turn for consumer behavior insight that drives successful marketing, sales and trading strategies. comScore’s experienced analysts work closely with clients to identify their business objectives and determine how they can best apply and benefit from comScore’s vast databases of consumer behavior. comScore maintains massive proprietary databases that provide a continuous, real-time measurement of the myriad ways in which the Internet is used and the wide variety of activities that...
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