Google Finally Takes Urchin Out Of Beta

Erick Schonfeld

Erick Schonfeld is a technology journalist and the executive producer of DEMO. He is also a partner at bMuse, a product incubator in New York City. Schonfeld is the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily... → Learn More

Wednesday, April 16th, 2008

urchin-logo.pngFor those Urchin fans out there, Google has lifted the beta designation from the Website analytics software that it acquired back in March, 2005. The technology behind Urchin is also what powers Google Analytics, but Urchin itself remains server-installed software for companies that want to keep it behind their firewalls. It costs $3,000 and, um, Google Analytics is free.

Google made no updates to Urchin for years after the acquisition, then finally launched v.6 last October.

I guess some people have not heard that software, even enterprise software, is moving to the cloud.

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