Vivendi and Activision combine to create Devastator

Devin Coldewey

Devin Coldewey is a Seattle-based writer and photographer. He has written for the TechCrunch network since 2007. Some posts he’d like you to read: The Dangers of Externalizing Knowledge | Generation i | Surveillant Society | Choose Two | Frame Wars | The User’s Manifesto | Our Great Sin His personal website is coldewey.cc. → Learn More

Monday, December 3rd, 2007

devastator_toy.jpgI wish. Actually, these two big boys merged to create the decidedly more predictable and tame-sounding “Activision Blizzard,” which sounds a lot like a spell you might cast in D&D. The deal, worth a reported $18.9 billion dollars, with Vivendi ending up with a 52 percent stake. This seems strange considering its franchise contributions were the colossally unhip Crash Bandicoot and the enjoyable, but far from world changing Spyro the Dragon. I’m surprised Blizzard hasn’t bought everyone else out, considering it has a monthly allowance of about $100 million due to having almost 10 million WoW subscribers. I wonder if EA, the Unicron of the gaming world, is scared?

Vivendi and Activision to Create Activision Blizzard – World’s Largest, Most Profitable Pure-Play Video Game Publisher

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