Waxxi is a New Kind of Podcast

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I think Tracy Sheridan’s Waxxi is a great idea: a scheduled podcast where people can call in and participate (Frank Gruber has more). The kickoff podcast is with Naked Converstions authors Shel Israel and Robert Scoble, on May 20, 2006 at 10:30 AM PST. If you would like to participate, register on the Waxxi homepage and you will receive a toll free number to call and a participation code. I do not know if there is a limit on the number of participants.

I have some unanswered questions about how the podcast will be handled. With a large number of participants anyone’s chance to actually talk much will be extremely limited. And I hope they will have some form of moderation to allow the host to keep control of the conversation (this is how public company earnings calls are handled – you press a button if you would like to ask a question and the host chooses you at the right time). A party line with dozens or hundreds of people would just be a mess. Also, Waxxi will have a simultaneous chat/im session running with the podcast. This is a great idea – and I hope that the transcript will be available along with the podcast (what we really need is a way to listen to the podcast with the IM archive rolling along at real time as well, but that would require the buidling of specific client software, something I don’t see suggested from the Waxxi site.

There are other experiments in this area as well. Skype just released a new product called Skypecasts, which allows moderated Skype calls with up to 100 participants. Although Skype does not have a record call feature, there are third party services that allow this (minus the simultaneous chat IM, though).

And Podserve has taken a different approach – allowing people to create feeds that a group of people, or anyone, can contribute to. They call it social podcasting.

I plan on participating in the first Waxxi podcast, although I’ll be calling in from Europe and there may be time difference difficulties. It’ll be interesting to see if this catches on.

  • Christian Burns

    The value of Twitter squating on a famous persons name of a company brand is null. Twitter will just give the squatter a new username and reassign the name to the celeb or brand when asked. Karl Rove got his name from a fake account after joining Twitter just a few months ago. It’s part of twitter’s terms of service.

  • Carl Olson

    Tried twitter. A colossal waste of time. There is way too much information flowing around. Tweets are basically stream of consciousness dribble. Little useful info, or you have to really wade through a lot of flotsam and jetsam. There, I’ve said it. It was a grueling waste of time. Feel liberated now that I deleted my account. You don’t have to follow the lemmings (pardon the really bad pun).

    • http://www.allurefx.com Sekhar Ravinutala

      I’d keep the account, just in case you go back. And before you dismiss Twitter, check out http://search.twitter.com and see what goodies you can find.

    • nemrut

      ..that’s why you ‘reap what you sow.’ it’s all about quality not quantity. value is there, you just have to make the effort and be selective.

  • http://www.tableausoftware.com Ellie Fields

    I’ve definitely seen a lot more companies using twitter. My interests include skiing– 10 ski stores follow me in the hopes I’ll follow them. I’ve even seen the equivalent of pay-for-play tweets. A blogger writes a fawning story then tweets it, driving traffic to the post and the payer’s site.

    I’ve had trouble seeing use from twitter too, but I do believe there’s some “there” there. Maybe not as much as is hyped. But twitter’s “there” will go away if the twittersphere becomes 140-character ad space.

  • nemrut

    What i find ironic is the lack of initiative and mis-guided use of Twitter by it’s founders and even employees. They tend engage very little w/others on Twitter instead relying on the literal, irrelevant ‘What are you Doing’ broadcast approach.

    I, for one, would like to see some ‘adult-supervision’ take over Twitter and help make it something truly meaningful vs poking around w/trivial incremental improvements.

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    There is a great deal of opportunity for businesses to reach a niche audience on Twitter. Twitter users tend to be early adopters and influential people. Companies have the opportunity to listen to what influential people are saying about their products and services, then act on feedback. Twitter is a tool just like any other technology. To get real business value out of the tool, it must be used with best practices in mind.

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