Trendrr

Twitter has acquired Trendrr, a company that tracks social media engagement around TV content, as announced in a Trendrr blog post and confirmed in a tweet by Twitter. Trendrr says…

With Trendrr Acquisition, Twitter Continues To Beef Up Its Social TV Efforts

As we noted a couple days ago, the so-called “Location War” was essentially an even match throughout the first few days of the SXSW festival in Austin, Texas. The services…

As the presence of television content on the web increases, the entertainment industry needs applications to measure the content’s performance. Wiredset’s Trendrr, a comprehensive digital data tracking platform, is launching…

With the Super Bowl yesterday came the time-honored Super Bowl commercials, each costing $2.5 million for a 30-second spot.  Even Google got in on the game with its first ever…

Monday Morning Marketing Quarterback: Which Superbowl Ads Scored On The Web?