Vitamins are proving to be a lucrative industry in the United States. Just last year vitamin sales pulled in roughly $37 billion for the U.S. economy. That’s up from $28 billion in 2010. To cas
Every year, TechCrunch chooses an elite cohort of startups to compete in Startup Battlefield — TechCrunch’s premier global startup launch competition. This year’s selection was the
Nutrigene believes your genes may hold the secret to what you might be missing in your diet. The company will send you tailor-made liquid vitamin supplements based on a lifestyle quiz and your DNA.