flurry analytics

  • Apple devices again saw the most activations during the holidays

    Apple devices again saw the most activations during the holidays

    Apple devices accounted for 44 percent of smartphone and tablet activations over the holidays, with nearly a third of those coming from new devices including the iPhone 8, 8 Plus and X, according to new data from Flurry Analytics out this morning. However, the iPhone 7 and iPhone 6 actually took the top two spots in terms of Apple activations, at 15.1 percent and 14.9 percent… Read More

  • New Yahoo Mobile Development Suite Seduces App Makers With Analytics, Search, Ads

    New Yahoo Mobile Development Suite Seduces App Makers With Analytics, Search, Ads

    Today at Yahoo’s first mobile developer conference, the tech giant unveiled its new Yahoo Mobile Development Suite that combines Yahoo App Publishing for monetization, Search In Apps, and App Marketing with its Flurry Analytics acquisition made last year. This is Yahoo’s “ads in dev’s clothing” strategy to convince app makers to buy and host its ads. Flurry now… Read More

  • Weeks after Marrying Pinch Media, Flurry Gets in Bed with comScore and Starts Revenue Machine

    Flurry Analytics has been real busy this holiday season. They recently merged with Pinch Media to create the biggest (in terms of user base) mobile analytics platform on the market. Today, Flurry is announcing a partnership with comScore, Inc. to provide mobile analytics for comScore clientele. This will provide Flurry with a fresh new revenue stream and comScore with the ability to stay… Read More