Samuel Scott

Samuel Scott Contributor Samuel Scott is the director of marketing and communications at Logz.io. More posts by this contributor Everything the tech world says about marketing is wrong The $8.2 Billion Adtech Fraud Problem That Everyone Is Ignoring

Samuel Scott is the director of marketing and communications at Logz.io.

The Latest from Samuel Scott

How Google Analytics ruined marketing

Marketers in the high-tech world who use phrases such as “social media marketing,” “Facebook marketing” and “content marketing” do not understand the basic difference between marketing str

Everything the tech world says about marketing is wrong

The biggest problem in marketing in the tech world today is that too many marketers do not know the first thing about marketing.

The $8.2 Billion Adtech Fraud Problem That Everyone Is Ignoring

Despite the popularity of mobile applications such as Peace, Blockr and Ghostery over the last year, ad blocking will be the least of digital advertisers' problems in 2016. According to a report relea