The unbundling of the cable media empire is well underway, as players like Netflix grow and others like Hulu and YouTube offer live TV service.
YouTube TV, in particular, is executing an aggressive rollout, just yesterday making the service available to another 34 markets. That brings us to a total of 83 U.S. markets in which YouTube TV is currently available.
In April of this year, YouTube TV launched in five markets for $35/month.
The service offers a variety of popular cable channels, including ABC, Fox, CBS, NBC, CW, Disney, SyFy, ESPN and 40+ more, on your phone, desktop, or TV through a dedicated streaming app for consoles, media streaming devices, and/or smart TVs.
As the cable-free streaming platform expands to new markets, the service is also refining the user experience, just recently adding picture-in-picture support.
Some of the newest markets for YouTube TV include Green Bay, Rochester, Flint, Savannah, New Orleans, Tulsa, Tucson, Shreveport, and more.
Interestingly, YouTube TV’s $35/month price undercuts its biggest competitor, Hulu, which offers a similar service for $40/month. That said, the competition between the two is great for consumers who have long been under the thumb of big cable.