Seattle-based VoloMetrix today announced that it has raised a $12 million Series B round led by Split Rock Partners with participation from existing investor Shasta Ventures. Today’s round brings VoloMetrix’s total funding to $17 million.
The service allows businesses to better understand how their employees are spending their time at work. The service, which launched in 2011, allows businesses to look at how much time their employees in a sales team spend with customers, for example, or how different teams work together (or not). All of this data is collected right from the corporate communications system and then anonymized.
While the service aims to give deeper insights into how a company works, it does not focus on the individual employee. Instead, the idea is to use this data from emails and calendar events to help businesses streamline their operations. Some of the company’s customers include Genentech, Seagate and Symantec, as well as a number of other Fortune 100 companies.
VoloMetrix CEO Ryan Fuller told me earlier this week that he expects the company’s head count to triple over the next year to keep up with demand. “We have seen tremendous traction in customers using the product to increase sales productivity by deepening their understanding of sales activities and customer relationships, and using it for organizational simplification by understanding the cost of processes, meetings and bureaucracy in their businesses,” Fuller said.
The company plans to focus its product development around these two areas where it is seeing the best traction by integrating information more data sources and especially collaboration services into its platform. ““This investment validates our vision of providing businesses with unparalleled visibility into how work is conducted within their organizations,” Fuller also noted in a statement today.