Much like Twitter got a lot of its early traction at South By Southwest Interactive (SXSWi) in Austin back in 2007, Foursquare famously started off with a bang when it launched at SXSWi in 2009.
So it was great to take some time with Foursquare’s founder and CEO Dennis Crowley in Austin at this year’s SXSWi to talk about the past, present, and future of launching apps at the conference.
In the video embedded above, watch Crowley discuss whether SXSW or not lost its touch as the springboard for hit apps in the way that it was for Twitter and Foursquare, what advice the Dens of today would tell the Dens of 2009 and 2010 as Foursquare was blowing up, how he views the constant competition from smaller apps as well as industry giants such as Facebook, what’s next for Foursquare in the months ahead, and more.