Media Buying Platform Centro Rakes In $22.5 Million
Centro is a digital media and technology services company founded in 2001, serving over 350 ad agencies world wide . The company’s recently launched platform Transis automates and centralizes the media buying and selling process across 10,000 national and local sites. Transis has already been adopted by more than 50 top ad agencies including Crispin Porter + Bogusky, Boelter + Lincoln and Burrell Communications Group.
This looks to be the first major funding round for decade old Centro; The company had also raised a much smaller $276,247 round back when it was called Intégrent, Inc.