T-Mobile shares some Android statistics, will soon support carrier billing
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T-Mobile today shared a few interesting Android statistics, and announced a number of ways they’d be increasing their support for the Android Market.
All of the details T-Mobile shared involve the T-Mobile myTouch specifically – it is, after all, their flagship Android phone. It would have been nice to get some more general Android usage stats, but we’ll take what we can get:
- Around 50% of myTouch users launch the Market app each day
- 80% of myTouch users launch the browser once a day, and roughly 66% launch it more than once a day
- More than 40% of myTouch users access social sites multiple times each day
- Roughly half of myTouch owners say they have “completely customized” their handsets, though that term seems a bit ambiguous
T-Mobile’s not set on just dumping out the hardware, though. It’s unarguable at this point that the App catalog on any given platform makes or breaks the experience (psst, hey Palm – pay attention), and it seems like T-Mobile realizes this. They’ve announced a handful of ways they’ll be aiming to improve the market for their customers:
- Carrier Billing is coming “soon”, allowing users to charge app purchases back to their phone bill rather than Google Checkout. This is great news for developers – I’d imagine that this streamlining of the purchasing process will cause a huge uptick in sales from T-Mobile customers.
- T-Mobile has recently refreshed their “App Pack” to include a total of 34 T-Mobile suggested apps
- By Thanksgiving, T-Mobile will have a specific section of the Android Market which users can tap into to view a list of T-Mobile’s favorites. This is a feature of the revised Market that came with Android 1.6. The Droid, for example, already has a Verizon channel – but at this time, it’s currently only listing a Verizon-friendly Visual Voicemail app
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