Netflix coming to PS3 next month

ps3flix
It appears that reports of 360 exclusivity for Netflix have been greatly exaggerated. You could always hack it onto your console, but this is a little more official. The streaming-video service will arrive on PS3s next month, and current Netflix subscribers will be able to watch to their heart’s content at no extra charge. However, in a rather absurd turn, streaming will only be enabled when you have a special Netflix disc in your PS3. What the hell is that about?

Initially, watching movies instantly streamed from Netflix via the PS3 system will be enabled by a free, instant streaming Blu-ray disc that is being made available to all Netflix members. The free instant streaming disc leverages Blu-ray’s BD-Live™ technology to access the Internet and activate the Netflix user interface on the PS3 system, which must be online via Wi-Fi or Ethernet.

I don’t even want to speculate, it’s too weird. The content is hosted online, streamed over the internet, and the application and interface can’t take up more than a few megabytes. Yet they feel the need to next-day-air you a freaking Blu-ray disc that’s apparently the only way to access it. That’s a bit like having somebody climb the stairs in order to get to an escalator, isn’t it?

Maybe this is just a temporary thing, but maybe it really is as dumb as it sounds. We’ll know next month. At any rate, it’s a pretty awesome score for Sony . Maybe Microsoft only signed up for a two-month-long exclusive?