Samsung Mobile Closing in on the Top
“Total global cell phone shipments have continued to slow down this year, but Samsung is speeding up,” said Neil Mawston, associate director at Strategy Analytics. A combination of aggressive marketing and an attractive 3G device portfolio has driven Samsung into second position for the first time ever. Its 48 percent annual growth has come partly at the expense of Motorola, whose lackluster product portfolio across all tiers urgently needs refreshing.”
Other findings from the Strategy Analytics’ Q2 2007 Global Handset Market Share Update report include:
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Apple shipped 0.3 million iPhone units worldwide, for a tiny 0.1 percent share. Strategy Analytics predicts this ratio will approach 1 percent by the end of 2007
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LG achieved an 11 percent operating margin. This was its highest level for 5 years.