Vaynerchuk

  • Can Brands Tell A Story In Six Seconds Or Fewer? Ritz, Dove And Trident Think So

    Can Brands Tell A Story In Six Seconds Or Fewer? Ritz, Dove And Trident Think So

    Whenever a new platform launches these days, brands are instantly checking them out to see how they can “become a part of the conversation.” What that really means is how they can use a site like Twitter, or its new app Vine, to get your eyeballs, interact with you and, of course, sell you more stuff. There’s nothing wrong with that. It’s commerce at its purest. The… Read More

  • Gary Vaynerchuk, Thank You For Ignoring My Calls

    Gary Vaynerchuk is a busy guy. I don’t expect him to pick up the phone every time I call. After all, he’s on a book tour or something, and busy tweeting, and drinking wine. But then I saw the picture above. Yup, that’s Gary V on his cell phone in front of a poster advertising his new book, The Thank You Economy. The poster lists a phone number, (646) 401-0368, and… Read More