sometrics

  • American Express Buys Virtual Currency Monetization Platform Sometrics For $30M

    American Express Buys Virtual Currency Monetization Platform Sometrics For $30M

    Exclusive: In a push to boost its payments platform for the gaming industry, American Express, has acquired virtual currency platform and in-game payments provider Sometrics. The total deal value is $30 million, but both parties declined to reveal further details about the split between cash and stock. Sometrics will become part of the Enterprise Growth Group, and will be used within… Read More

  • Sometrics Raises $4 Million For Social Analytics And Advertising Platform

    Sometrics Raises $4 Million For Social Analytics And Advertising Platform

    LA-based Sometrics has secured a Series B round of venture capital, led by Walt Disney Company-affiliated Steamboat Ventures and joined by previous investors The Mail Room Fund and Greycroft Partners. In total, $4 million was injected into the fledgling company, we’ve learned. That brings the total invested in the startup to $5.55 million. The first round was raised back in May 2008. It… Read More