April 4th, 2013

Social Data Leader Gnip Rolls Out Access To Six New Public APIs Including Reddit, Instagram And Bitly

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Gnip has found itself a sweet spot in partnering with startups who make data available via APIs. The company currently has access to Twitter and Tumblr’s firehoses, and has announced today that it will be making the publicly available data of Reddit, Instagram, bitly, Stack Overflow, Panoramio and Plurk available to its customers who rely on Gnip to do social reporting. Additionally… → Read More

March 10th, 2012

The Economics Of Emotion

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The most recent commercial for the BMW i3 and i8 concept cars is a great example of something enlightened marketers have known for years: emotion is the key driver behind purchasing decisions. Yet, today, most businesspeople still follow the old adage, “Emotions and business don’t mix,” relying on rational data to drive decisions instead.

Doesn’t the advertisement make you want to buy a… → Read More