Ken Segall
Keen On… Insane Simplicity: The Obsession That Drives Apple’s Success [TCTV]
12:00 pm PDT • May 8, 2012
The marketing executive Ken Segall not only worked closely with Steve Jobs for years at both Apple and NeXT, but he was also the creative guy who came up with…
![Keen On… Insane Simplicity: The Obsession That Drives Apple’s Success [TCTV]](https://techcrunch.com/wp-content/uploads/2012/05/screen-shot-2012-05-07-at-3-27-58-pm.png?w=912)