adap.tv

Looks like video advertising platform Adap.tv will be doing more to live up to the “TV” part of its name. The company is announcing that ad buyers won’t just be…

Adap.tv Introduces Linear TV To Its Ad-Buying Platform

A week after AOL (which owns TechCrunch) announced that it’s acquiring video ad company Adap.tv for $405 million, we drove down to the company’s office in San Mateo to speak…

Adap.tv Founders Discuss Their $405M Acquisition And The Company’s ‘Secret Ingredients’

TechCrunch-owner AOL just announced that it has reached an agreement to acquire video advertising platform Adap.tv in a deal that should be worth a total of $405 million — $322…

AOL Is Acquiring Video Ad Platform Adap.tv For $405M

Here’s some good news for web video publishers and producers. Online video advertising budgets are expected to jump sharply in 2012. Brand advertisers who purchased online video ads this year…

Online Video Ad Budgets Expected To Rise Sharply In 2012

Video advertising company Adap.tv has raised $20 million in funding led by Bessemer Venture Partners with Gemini Israel Funds, Redpoint Ventures and Spark Capital also participating in the round. This…