Ad-supported Search

  • Zumobi Wins E-Tech Award at 2008 Wireless Conference

    Zumobi was awarded top honor in the CTIA Emerging Technology (E-Tech) Awards in the Consumer Mobile Widgets category at CTIA Wireless 2008. Zumobi’s open mobile widget platform is free and supported by advertising. “We are thrilled that Zumobi has seen such success at Spring CTIA 2008, and are equally proud to be recognized at the same event we launched at a year ago,” said… Read More

  • Golf.com and Action Engine Launch Mobile Golf Course Finder

    Unless you live south of the Equator, spring is here and that means it’s time to dust the driver and hit your first 330 yard shot of 2008. The problem is, where do you find that perfect course for straightening out the Mulligan blues? Golf.com and Action Engine put their swings together and launched an ad-supported mobile application that lets golf enthusiasts search and access course… Read More

  • Study: Ads and Voice Improve Mobile Search

    Ad-support mobile search is actually favored by mobile search users, who also prefer voice search to text search. These are the results of a new independent user experience benchmark on mobile search that was conducted by Usable Products Company. Participants in the survey preferred voice-enable mobile search solutions more than text-based options, and 79 percent of participants favored… Read More