Ximena Vengoechea
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Nir Eyal
Contributor
Nir Eyal is the author of Hooked: How to Build Habit-Forming Products and blogs about the psychology of products.
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3 pillars of the most successful tech products
Here’s what your boring app would look like as a conversation
In his famed experiments, Ivan Pavlov trained his dogs to associate mealtime with the ring of a bell. Pavlov found he could elicit an involuntary physical response in his dogs with a simple jingle. Ev