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Zoho Launches Mobile-Ready Survey Tool To Extend Online Business Platform

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Zoho has released a new survey tool that allows customers to conduct surveys in customer satisfaction, education, human resources, marketing, marketing research and other areas using custom or pre-built templates.

Zoho Survey, available for web and iOS and Android devices, offers different question types, such as multiple choice, ratings and text boxes. After users create surveys using either the web app or the native iPad Survey Builder, they can preview their surveys to see how they display in a web browser or on mobile devices.

Zoho Survey also supports collaborative survey review. Customers can ask others to review the survey before publishing it. Collaborators can add comments to each survey question, which are synced so the survey creator can see the comments and edits.

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The survey technology integrates with Zoho Contacts and Zoho Campaigns. For example, a user can email their Zoho CRM contacts via Zoho Campaigns. Users can also send surveys through MailChimp, which also works with Zoho Survey. The surveys can also be published to Facebook, Google+, LinkedIn and Twitter.

Zoho Survey offers a variety of built-in reports and interactive charts to make sense of the survey results. Users can also export survey data in standard formats (.cvs or .xls) for viewing in spreadsheets.

Zoho Survey is available immediately. The free edition includes unlimited surveys and up to 15 questions and 150 responses per survey. A standard edition is $19 per month with unlimited surveys, unlimited questions and up to 2,000 responses per survey. A professional edition is $180 per year with unlimited surveys, unlimited questions and unlimited responses.

Zoho has a long list of competitors in the survey space. In particular they are up against Survey Monkey, which earlier this year raised $794 million in funding.

Zoho Evangelist Raju Vegesna said in an email that Survey Monkey integrates with Zoho Campaigns so there is that acceptance that customers use it. In comparison, Vegesna said the value with Zoho Survey is the company can offer it with a complete package of its other business tools.