Japanese Group Buying Site Luxa Closes Series B Of $5.3M

Victoria Ho

Victoria Ho is a TechCrunch writer based in Singapore. She was previously the technology correspondent for The Business Times in Singapore, and senior writer for ZDNet Asia prior to that. She started out working for ComputerWorld and CIO Asia magazines, under the IDG and Fairfax Business Media brand. She has an English Literature degree from the National University of Singapore. → Learn More

Thursday, March 21st, 2013
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Japanese group coupon buying site Luxa just closed its Series B funding of $5.3 million (500 million Yen) from JAFCO. The Japanese VC also backed Luxa’s Series A round in November 2010, when it put in the same amount. This brings Luxa’s total funding to $10.6 million since operations started in August 2010.

Luxa is a daily-deals site like Groupon, but it positions itself towards the higher-income demographic by listing only premium items such as branded cosmetics and alcohol, and up-market restaurants. It says it has around 350,000 members in Japan.

Swimmy Minami Profile PhotoIts headquarters is in Tokyo, and it just opened offices in Nagoya and Fukuoka, to add to its second office in Osaka, which it opened last year. Its CEO and founder, Swimmy Minami is also the founder of BizReach.jp, a job site that pitches itself as a “premium” listing for workers who earn more than $70,000 per annum. Unlike other sites such as Monster.com or Jobstreet.com, users on BizReach pay for their listings while companies and recruiters do not.

BizReach just started an office in Singapore with six employees. It has about 150 in Japan, and Minami spends half his time in Singapore now trying to grow the business in the country.


Financial-organization: Jafco Ventures
Website: jafco.com
Launch Date: 2003

JAFCO Ventures is an independent venture capital firm investing in emerging technology companies with true breakout potential. They look for exceptional companies with differentiated technology and compelling business models. Given their close relationship among all the leading venture capital firms in Silicon Valley, it is an investment requirement at their firm to co-invest in every deal with top-tier venture investors to help validate the opportunity and bring to their portfolio of companies the collective expertise needed to help assure...

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