Fresh off raising $30 million in new funding, enterprise data-analytics company Guavus is making a key acquisition today–Neuralitic Systems. Financial terms of the deal were not disclosed. Neuralitic has raised a total of $20 million in venture capital from BlackBerry Partners Fund, BDC Venture Capital, Vertex Venture Capital and GO Capital LP.
Neuralitic helps mobile network operators understand their users’ mobile data usage. With this analysis and intelligence from all mobile data subscribers on a wireless network, the company provides a 360-degree view of subscribers’ and roamers’ mobile usage. Operators can uncover new trends and habits to be used for future development.
How does this fit in with Guavus? Guavus’ data analysis offering is specifically used by telecommunications providers and mobile operators to give these companies insights on network performance, device and application usage, content and subscriber behavior. With this information, carriers can optimize network capacity and increase revenues.
Neralitic’s technology will allow Guavus to drill even deeper when it comes to data usage on networks.
As reported by the WSJ last year, Guavus’ customers are three of the four largest mobile operators in the U.S., including Sprint. The company also serves four of the top five Internet operators. Deals are for multiple millions of dollars and one customer actually contributes $10 million in sales for Guavus.