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Amazon’s European Netflix Competitor, LOVEFiLM, Signs TV Series Streaming Deal With NBCU

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Another day, another content licensing agreement in the online streaming space. Amazon-owned LOVEFiLM, a European Netflix competitor, has signed a new streaming deal with NBCUniversal International TV Distribution to further bolster its catalogue of content.

LOVEFilm subscribers will now be able to enjoy on-demand access to “hundreds” of episodes of U.S. TV series including recent “premium quality” series and older classics, such as the U.S. version of The Office, and 30 Rock starring Tina Fey and Alec Baldwin.

The deal also covers NBCU science fiction dramas — including Heroes — and for folk who grew up in the 80s there’s David Hasselhoff’s cult TV classic Knight Rider.

The streaming deal builds on an earlier multi-year content licensing deal between LOVEFilm and NBCU, signed back in May, which brought a variety of titles from Universal Pictures onto the service.

Amazon noted that LOVEFiLM has also previously signed streaming deals with ABC, BBC and ITV.

LOVEFiLM’s release follows below.

Amazon’s LOVEFiLM Signs New Streaming Deal With NBCUniversal International TV Distribution

LONDON, January 16, 2013 /PRNewswire/ –

LOVEFiLM, an Amazon company, has partnered with NBCUniversal International TV Distribution in a new deal that will give audiences on-demand access to hundreds of episodes of iconic American television series.

Through this deal, which combines recent premium quality series with all-time greats and guilty pleasures, LOVEFiLM members can now watch critically acclaimed comedies like the US version of The Office starring Steve Carrell and the multiple award-winning 30 Rock starring Tina Fey and Alec Baldwin.

LOVEFiLM will also bring popular NBCU science fiction dramas like the smash hit Heroes, in addition toDavid Hasselhoff’s ultimate ’80s cult TV classic Knight Rider, to its members.

This is the latest TV content deal with a major US Studio to be announced by LOVEFiLM – Europe’sleading TV and movie subscription service. It follows a number of high profile TV deals including ABC, BBC and ITV, which have added to the rapidly expanding collection of top TV and movie content via LOVEFiLM Instant.

Jim Buckle, Managing Director at LOVEFiLM, said:

“This deal with NBCUniversal strengthens our exceptional and unrivalled on-demand TV offer. Our content, unbeatable value for money and the instant nature of our service make us the first choice for people who want the best possible entertainment experience.”

Belinda Menendez, President, NBCUniversal International TV Distribution and Universal Networks International, added:

“We’re excited to announce this partnership with LOVEFiLM and proud of the NBCUniversal titles represented in this agreement. LOVEFiLM customers will now have access to the classic NBCU series they know and love, as well the opportunity to discover our other high-caliber programming.”