comSocre just released its holiday e-commerce numbers for the week, and according to the report, this past week was the heaviest five-day online shopping period on record. So far, retail e-commerce spending for the first 44 days of the November–December 2012 holiday season was $33.8 billion up 13 percent.
The past week broke records, with four individual days eclipsing $1 billion in spending, led by Green Monday with $1.275 billion. The week was particularly important because it was the last week many will spend at online retailers to get gifts shipped by Christmas.
comScore adds that with some retailers (a.k.a Amazon) offering free two-day shipping, this week could bring more meaningful sales. But clearly, shoppers were flocking to the web for holiday shopping. So far, 11 individual days have surpassed $1 billion in online retail sales, already beating last year’s record of 10 shopping days.
Cyber Monday (Nov. 26, 2012) currently ranks as the heaviest online spending day of the season – and in history – at $1.465 billion. Tuesday, Dec. 4, 2012 ranks second with $1.362 billion; followed by Monday, Dec. 10, 2012 (Green Monday) with $1.275 billion; Tuesday, Nov. 27, 2012 with $1.263 billion; and Monday, Nov. 28, 2011 (Cyber Monday 2011) with $1.251 billion.
We still have more time for spending to increase. comScore also says that it expects the growth rate overall for online spending for the holiday season to exceed 13 percent.