Phil Mui, currently the group product manager for Google Analytics, will be joining marketing services and technology company Acxiom as chief product and engineering officer.
According to Acxiom, Mui will report to CEO Scott Howe, lead a team of more than 750 people, and play “a decisive role” in the company’s plans to increase research and development. In the the hiring press release, Howe calls Mui “the capstone of our strategic initiatives.” Earlier this year, Warren Jenson joined as the company’s chief financial officer (he was formerly CFO at Electronic Arts and Amazon.com), and Nada Stirratt joined as the first chief revenue officer (a role she served at MySpace).
Mui forwarded me the following statement, which he’s sending to the Google Analytics team:
I love Google Analytics, our people, our partners and our users all these past 6+ years. Since joining Google in 2005, I have grown as a person, as a leader, and have made many friends in Google and in the Analytics industry. It has not been a job; Analytics is what I do and am.
Acxiom turns out to be the twin brother which Google Analytics has always wanted to have, in order to complete the 360 degree view of customers. I am taking the unthinkable step next month away from GA to lead this team in Foster City, CA, starting sometime in May.”
In March, Mui unveiled a big update to Google Analytics, wich features connecting social media data to concrete business results.
Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...
Acxiom is an enterprise data, analytics and software as a service company that uniquely fuses trust, experience and scale to fuel data-driven results. For over 40 years, Acxiom has been an innovator in harnessing the most important sources and uses of data to strengthen connections between people, businesses and their partners. Utilizing a channel and media neutral approach, we leverage cutting-edge, data-oriented products and services to maximize customer value. Every week, Acxiom powers more than a trillion transactions that...
Phil is the Chief Product & Engineering Officer, EVP for Acxiom and is based in Foster City, CA. Phil used to be Group Product Manager for Google Analytics for many years. He has a Ph.D. (EECS) from MIT and a Masters (Management) from Oxford University where he was a Marshall Scholar. Prior to Google, Phil was an entrepreneur (founded and sold an early European display ads startup) and a bioinformatics researcher in Stanford.