BREAKING: SV’s Sagest Soothsayers Sport Sassy Socks (Plus A Contest)

Next Story

Honeywell vs Nest: When The Establishment Sues Silicon Valley

If you’re just waking up out of your post Super Bowl stupor, a crumble of Doritos dusting your chest and beer cans littering the coffee table, floor, and dog, you’ll be excused for not knowing that all the greatest entrepreneurs in the world (and Om Malik) are wearing colorful socks. See, apparently dudes in the Valley wear sassy socks. It’s something that’s done. But why? Well, apparently wearing colorful socks helps you stand out in the dressed-down, always-on, loosey-goosey, fancy-dancing world of Silicon Valley. In a land where no one can see your bespoke suit with working cuff buttons, how are you supposed to show your power? With socks, people. With socks.

In fact, fancy socks are like a gang sign.

I have been in meetings where people look down and notice my socks, and there is this universal sign, almost like a gang sign, where they nod and pull up their pant leg a little to show off their socks,” said Hunter Walk, 38, a director of product management at YouTube, whose favorite pair is yellow, aqua and orange striped.

OK, so now you know how to get funded: wear funny socks. But where can you get those socks? You’re in luck. The guys at 80stees emailed me to offer a set of every sock on this page to two lucky TechCrunch readers. That’s 16 pair each for two lucky ducks. How would you wear them? Well, think about the use case. Headed out to talk to Sequoia? Wear the Batman socks. Interviewing a programmer? Wear the Wonder Woman socks. Pivoting? Wear the Superman socks. Easy.

To win, comment below describing what you secretly wear to meetings for good luck. Thanks to 80sTees for helping all us nerds stay at the height of fashion.