Amazon: For The Third Week, Kindle (Including The Fire) Sales Have Surpassed 1 Million Per Week

Matt Burns

Matt is a Senior Editor at TechCrunch. Matt Burns is a family man first and attempts to be a writer second. Born and raised in the heart of the automotive world, only cars eclipse his love of gadgets. He previously wrote for Engadget and EngadgetHD before moving into the party house that is TechCrunch. He learned the retail side of... → Learn More

Thursday, December 15th, 2011
rocky-IV

The Kindle Fire is a hit and Amazon just released an impressive number to back up the widely accepted sentiment. Amazon is currently selling Kindles at a rate of one million per week as demand increases. Despite the huge sales numbers, Amazon has managed to keep the tablets and ereaders in stock and available for next day shipping. Even Apple couldn’t fulfill that sort of demand after the launch of either versions of the iPad.

Amazon’s budget tablet was a hit from the beginning. Even prior to its release, the tablet was the best-selling item on Amazon, kicking the e-ink Kindle from the top spot. But once it hit, customers haven’t stopped buying it. At its current rate of a million units sold per week, the Kindle family is actually outpacing the iPad’s post-launch sales rate. The iPad 2 saw a blockbuster initial first weekend with a million estimated sales but Apple quickly ran out of stock, causing a backorder wait of up to a month. Amazon must have been taking notes.

It can only get better for Amazon. Not only is the retailer selling Fires and Kindles like gangbusters, but both are essentially a mobile portal for all of Amazon. Consumers are buying the Kindle Fire and will in turn buy content from Amazon. It’s Amazon’s trojan horse indeed.

Update at 1:10: Updated the post because I messed up.


Product: Kindle Fire
Company Amazon

Kindle Fire brings you Movies, apps, games, music, reading and more, plus Amazon’s cloud-accelerated web browser Product features: 18 million movies, TV shows, songs, magazines, and books Amazon Appstore - thousands of popular apps and games Ultra-fast web browsing - Amazon Silk Free cloud storage for all your Amazon content Vibrant color touchscreen with extra-wide viewing angle Fast, powerful dual-core processor Amazon Prime members enjoy unlimited, instant streaming of over 10,000 popular movies and TV shows

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