Watch An iPad Survive A 1300 Foot Drop

Here’s your daily dose of viral marketing courteous of G-Form. These guys make device cases that can seemingly survive anything — including in a drop from 500 feet and taking a bowling ball to the face. The company took two iPads skydiving, started playing back a movie and then when at 1300 feet, let them go, protected only by their Extreme Edge and Extreme Portfolio cases. Both survived as if they landed into a pool of silicon implants. Awesome.