With almost a million users and six million songs shared daily, Schematic Labs’ social music sharing app SoundTracking is today announcing that it has raised $4.75 million in Series A funding led by Accel Partners, True Ventures and Softbank Capital.
SoundTracking co-founder Steve Jang tells me that he plans on using the new funds for hiring and for furthering integration efforts with services like Spotify and Rdio, “We think connecting SoundTracking to consumption services helps take the music moments into your lean back consumption experience,” he says.
Future plans for Schematic Labs include building other apps on its backend platform well as taking advantage of the SoundTracking growth they’re seeing in international locations like Japan, Mexico, Brazil and the UK.
“We felt that people have music moments every day, and we wanted to build an app they could take out of their pocket to capture and share the soundtrack of their lives,” says Jang, “We want to continue to simplify that experience and make it more meaningful with the popular music consumption services and social networks.”
Jang is passionate about the app’s community of users, who he insists view the posting of a “musical postcard” on SoundTracking as an emotional moment, “Our user community is still just in its early days. What we’re really most excited about is the engagement and reach of our music lovers who, given an app made for self-expression, seem to love to share emotions and personal moments on top of status updates and check-ins.”
The company previously raised $1.1 million in seed from True Ventures, Google Ventures, AOL Ventures, Keith Rabois, Bill Tai, Alfred Lin, Garrett Camp, and Hunter Walk. SoundTracking 2.0, which @mentions artists whenever their songs are soundtracked, was also just recently released. Here’s video of Jang and I talking about the app’s latest build, below.
You can find SoundTracking in the App Store here.