• Rovio’s Angry Birds Flies Past Half A Billion Downloads

    Leena Rao

    Leena Rao is currently a Senior Editor for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

    Wednesday, November 2nd, 2011
    Angry Birds

    At the Slush 2011 event held today in Finland, Rovio’s Peter Vesterbacka revealed a huge milestone for the company’s hit game, Angry Birds—500 million downloads over the past two years. Vesterbacka claims that’s the fastest growing game and most downloads of any game ever.

    It’s no secret that the game has been growing fast without any marketing dollars being spent. It looks like Angry Birds has added 100 million downloads in the past two weeks alone. At the Web 2.0 conference in mid-October, Rovio’s North American General Manager Andrew Stalbow said the game had seen 400 million downloads across platforms. At the time, he said the game is currently seeing 130 million monthly users, 30 million daily active users, and 300 million minutes of game play each and every day.

    The company also recently revealed a new bird for Halloween and is expected to release a movie and cookbooks as well.


    Product: Angry Birds
    Website: rovio.com

    Angry Birds is a puzzle video game developed by Rovio, a developer based in Finland. Since its release for Apple’s iPhone and iPod Touch devices, over 6.5 million copies of the game have been purchased, and versions have appeared for other touchscreen-based smartphones. In Angry Birds, players take control of a flock of birds that are attempting to retrieve eggs that have been stolen by a group of evil pigs. The pigs have taken refuge on or within structures made...

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