Yeesh — talk about a grand debut. After just going into public beta and announcing a $5.5 million Series B yesterday, cloud-based video editing service Magisto will later today announce a rather huge new partner: Youtube.
Magisto’s claim to fame is its ease of use; it is, to some extent, editor-less editing. You pick up to 16 videos, select some music, give the end project a title, click a button, and bam! You’ve got a rather slick, smoothly edited video to pass around to friends and family. Sure, no one will mistake it for something pieced together by the late, great Sally Menke — but it’s more than enough to jazz up that vacation footage before shootin’ it off to Grandma.
Beginning this evening, Magisto will be integrated into YouTube as part of their Create page. Youtube added their own fancy video editing tool to the site (with things like video rotation, stabilization, and brightness/color adjustment) just last week — and while this doesn’t replace that, it’s yet another option to help ensure that some percentage of the inimitable mountain of video uploaded to Youtube each day is that much less likely to be completely unedited garbage.
Youtube and Magisto should be announcing the partnership sometime within the next hour.
Magisto is a web app that will simply make your video worth sharing. Magisto will take a long and boring video, take the gist of it and create a short and meaningful clip you’d be proud to share. Magisto is the brand name of SightEra Technologies LTD. SightEra was founded in 2009 by award-winning Computer-Vision experts Dr. Oren Boiman and Dr. Alex Rav-Acha out of the clear need to revolutionize the way people browse, search and share visual information by...
YouTube provides a platform for you to create, connect and discover the world’s videos. The company recently redesigned the site around its hundreds of millions of channels. Partners from major movie studios, record labels, web original creators, viral stars, and millions more all have channels on YouTube. YouTube is predominantly an ad-supported platform, but also offers rental options for a growing number of movie titles. YouTube was founded in 2005 by Chad Hurley, Steve Chen and Jawed Karim, who...
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