Goshi Debuts Hyperlocal, Mobile Marketplace

Leena Rao

Leena Rao is currently a Senior Editor for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

Monday, July 25th, 2011
Goshi

Goshi, a marketplace that aims to disrupt Craigslist by adding a local and mobile component to buying and selling items in your community, is debuting its service in Chicago today.

Basically, Goshi’s iPhone app allows you to take a photo of an item you want to sell, describe the item, put a price on it and then post it to the marketplace. Instead of picking up items at people’s homes or workplace, Goshi has created “hubs” at local coffee shops where transactions take place.

For now, Goshi, which was incubated in Excelerate Labs, is mobile focused and has no plans to create a web presence. The startup says that the convenience of being able to post an item for sale wherever you are make the service distinct from Craigslist. And another differentiator, says Goshi, is the safety of completing transactions in public places or “hubs” and the buyer protection of seeing the item in person before you have to pay money for it.

The company is also working with local artisans and art fairs to provide a selling channel for Etsy-like products.

Goshi isn’t the first company to try to add a mobile, local component to Craigslist. Mobubble and Sidesell are also adding similar functionality to the local marketplace.

Company: Goshi
Website: goshi.me
Launch Date: October 2010
Funding: $75k

Goshi is a completely mobile, location-based application for discovering, buying or selling cool items in your neighborhood. Posts in online marketplaces are easily lost in the clutter. Goshi offers a simple 3 touch experience when posting using the smartphone’s camera. Goshi is different from other marketplaces by focusing on pictures instead of text in a table view. Current online marketplaces are fraught with scams and spam. Goshi reduces fraudulent transactions by using profiles and physical devices. Hubs are used to...

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