Sobees Debuts A More Social, Browser-Based Version Of News Aggregator NewsMix

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Earlier this year, social media client Sobees launched NewsMix, an iPad app which presents news and content shared by your social circle in a magazine format on the device. It’s similar in functionality to Flipboard, Summify or Pulse. Today the company is launching a browser-based, more social news aggregator.

The site, which is designed with HTML5, allows you to create and mix a digital magazine composed of content shared in your Twitter, Facebook and RSS feeds (Google
Reader and feed search). The app will categorize content in a magazine or show news in a separate timeline format for Facebook and Twitter. And you can view photos and videos in separate sections.

The new version of NewsMix not only displays your Twitter updates but it also lets you subscribe to newspapers and blogs and to Twitter users to read their Tweets, Twitter Favorites and personal mix of news. So you can subscribe to the personalized magazines shared by your friends as well as blogs and newspapers. Sobees also offers a bookmarklet that allows you to add content from your browser into NewsMix.

Similar to the iPad app, NewsMix features Sobees’ proprietary curation technology, which will will automatically prioritize and curate Twitter and Facebook posts based on your interactions with the app. For now, the web application is free, but sobees plans on implementing a premium version of the web app in the foreseeable future (the iPad app costs $2.99).