Today at its ‘Inside Search’ event, Google announced several new features, including desktop support for voice search and a new mobile interface. And they’ve just shown off a new way to actually create queries: Google Search By Image.
I haven’t gotten to try it out yet, but the feature looks quite nifty. Drag an image from your desktop into the search box, and Google will attempt to identify what it is and bring up relevant results. Google showed how this could be used to identify a mountain in a snapshot, or the origins of an icon.
The final example: a JPG of the Y U NO guy, which brought up results from Know Your Meme and a variety of other sites explaining the origin of the meme.
Google says that the technology is similar to Google Goggles for mobile, but refined for the desktop experience.
The feature will roll out on images.google.com over the next few days. When you see a camera icon in the search box, that means you can use it.
There are four ways to actually add an image as your query:
Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...
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