Steve Rubel on the attention deficit economy (TCTV)

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Scoop.it heads to the US as traction picks up (TCTV)

Steve Rubel has long been a commentator on new media via his early blog Micropersuasion and now as a principal at Edelman PR. I caught up with him at The Next Web conference in Amsterdam to chat to him about how he thinks startups can better promote themselves on social media.